Marketing your property to rent

You want your property to stand out from the rest! Depending on your location and time of the year your property is vacant, good presentation is essential. Remember 95% of tenants are under the age of 35, often single or without family. They want to see a modern home, stylish and clean.

Some of the most important aspects to get right are simply fixtures and fittings. Changing flooring and curtains can give your property an instant face-lift, making it look clean and bright. Stay away from using bold colours and patterns. Keep painting, tiling, flooring and all furnishings as neutral as possible. Ample storage space, especially in apartments, makes a huge difference. The more cupboard space in your kitchen and wardrobe space in the bedrooms the better! Where possible include a shed in the back garden of a terraced property or a storage room in the basement of an apartment block. Coat racks and/or under-stairs storage can immensely impress!

Remember there are plenty of shops with ready-made curtains and cheap, but cheerful accessories, so there’s no need to spend a fortune.

Our general rule of thumb would be to expect to spend one month’s rent per year on repairs and decoration, so bear that in mind when doing your figures.

Important: Make sure all appliances, heating etc are in good working order when showing your property. In order to avoid having your property vacate for any length of time, start marketing it as soon as possible. As soon as current tenants give you a month’s notice, alert your letting agent and ask them to include it in their letting list, and most importantly advertise it on the web.

Similarly, for new properties, start getting your property out there once you receive the key and get to work asap. Time is money! The type of tenant who will be interested in your property will depend on a number of factors; the location being the most important, the rent being the second and the finish being the third. Make sure to discuss realistic rental potential with Prime from the beginning; we will be able to guide you to your niche market.

If you are considering purchasing a property for the sole purpose of renting, please do not hesitate in contacting us before purchasing, as we can give you an indication of price and rental potential before you dive in.

When renting your property where are a few things to look out for:

Prime Letting & Management are available from
9.30am to 6.30pm each week day.

Our last appointment time is generally 6.30pm. Saturday viewings can be arranged in advance.

Please try to call us 24-hours in advance so that you get a time suitable to you.

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